Digital Sport Marketing - Seymour, Alan ('Teach' Consultancy, UK), Blakey, Paul (University of Worcester, UK)
Seymour, Alan ('Teach' Consultancy, UK), Blakey, Paul (University of Worcester, UK) |
2020 |
Zachte kaft |
Engels
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€ 49,95
Beschrijving
Digital sports marketing is a new, dynamic and rapidly evolving area that is having a profound impact on contemporary sport business. This is the only textbook to introduce core principles and best practice in digital sports marketing, focusing on key issues, emerging topics and practical techniques.
Specificaties
Door (auteur) | Seymour, Alan ('Teach' Consultancy, UK), Blakey, Paul (University of Worcester, UK) |
Uitgeverij | Van Ditmar Boekenimport B.V. |
Genre | Marketing |
Uitgave | Zachte kaft |
Aantal pagina's | 248 |
Verschenen op | 11-09-2020 |
ISBN / EAN | 9781138701403 |
Taal | Engels |